• Registration & Breakfast
  • Welcome & Opening Remarks
  • Opening Keynote: One Adobe Story

    Now is the time for government to transform citizen experiences by improving government digital services. With IT modernization as a top government priority, agencies have the opportunity to redefine the customer and employee experience through personalized, seamless, digital interactions that are available across all devices. Adobe is leading the charge, providing innovative solutions that allow agencies to build a more efficient, effective, and customer focused government that provides a digital experience for everyone.

  • Fireside Chat: Empowering Government Customers Through Personalized Digital Experiences

    What does it mean to empower government customers through personalized digital experiences? Listen in as Adobe's Jonathan Benett chat's with GSA's Simchah Suveyke-Bogin about how to improve program mission delivery through better customer and employee digital experiences. They'll discuss the exciting renaissance times we're living in and share experiences and lessons learned on why keeping the customer experience (CX) top of mind during these times is so imperative.

  • Networking & Coffee Break
  • Breakout Sessions
  • Networking & Coffee Break
  • Breakout Sessions
  • Networking & Coffee Break
  • Breakout Sessions
  • Lunch & Fireside Chat: Improving Digital Service Delivery and Customer Experience

    Agencies have been modernizing their technology for decades. More recently, this modernization has moved from modernizing the workflow to modernizing the whole customer experience. The 21st Century Integrated Digital Experience Act (21st Century IDEA Act), a comprehensive digital service transformation legislation, does just that by putting the citizen at the center of the modernization effort. With a call for agencies to leverage data-driven analysis and designs, this session explores a new challenge for government - to improve its digital service delivery and customer experiences - and meet citizens' ever changing and growing needs.

  • Closing Remarks
The citizens you serve expect the same type of digital experiences from your department as they do from their everyday online interactions – ones that are personalized, seamless, and easy to interact with anywhere, on any device. Attend this track to discover how Adobe enables agencies to modernize and personalize digital processes, streamline and protect assets, and transform how departments go digital.
  • Modernize Citizen-Facing Web and Mobile Experiences

    Exceed citizen expectations with modern digital interfaces to government information and services. The goal is to provide high-quality, deeply personalized, secure web and mobile experiences that are easy to use anywhere, anytime, and on any device. Agencies benefit from improved communications, operations, and ROI.

  • Improve Field Worker Efficiency with Digital Forms

    More than a third of government employees are in the field, yet many frontline government workers still use paper-based processes for the intake of information. Think of building inspectors examining remote sites, social workers processing paperwork for at risk-children, or public health officials having to rush back to their offices to file flu outbreak notices. This lack of efficiency places a high administrative burden on government workers in the field who may have to fill out hundreds of forms daily and spend up to 50 percent of their work time on paperwork. In government this leads to turnover, higher costs and detracts from more mission-critical tasks. So what can be done? The answer lies in optimizing an agency's mobile capabilities to utilize digital forms with seamless submission of data to backend systems. Join us as our experts discuss how agencies can modernize their mobile applications and workflows to improve the way fieldworkers do their job.

  • Value of Personalizing the Citizen Digital Experience

    A shift is taking place in the mindset of citizens that is being driven by the way they want to engage with government agencies. As we embark on customer digital experience, government agencies are exploring ways to provide a personalized and customer focused-experience. We are entering one of the most profound changes in decades when it comes to how citizens want to interact with government. The challenge is how to understand your citizen's needs, assessing the status of digitizing and personalizing your government services, and undertaking a cost-benefit analysis. In this session you will learn the value to your agency and to the citizen by personalizing their digital experience.

One of the greatest challenges government faces is lack of efficiency in everyday processes. From the mix of legacy technology, burdensome, paper-based processes, and digital environments, employees are left bogged down with time-consuming tasks and citizens are frustrated with experiences that fall short of expectations. Attend this track to learn how to streamline processes for employees and citizens alike, and learn how Adobe is leading digital transformation in government with tools that are secure, intuitive, and allow for 100% digital workflows in the efficient experiences track.
  • Transform Government Services with Forms and CX Modernization

    Are your mission-critical customer experiences-such as enrolling citizens into services or onboarding new employees-stuck on manual, paper-based processes? Have you tried offering digital enrollment and onboarding options, only to see high abandonment and low satisfaction on web and mobile channels? You can drive significant value for your agency with modern digital forms and documents that are responsive to any device or screen size, and that act as an experience layer for your systems of record. Success, however, depends on the right approach. Join this session to learn why digital services are on the rise, how to phase the roll out of your digital strategy, and where to focus to unlock substantial ROI for your department.

  • Do It All with Adobe Acrobat DC

    Closing the gaps in automated processes, Adobe Acrobat DC simplifies the user’s experience with all of the tools needed to convert, edit, export, secure, redact, and sign PDFs. Whether you are a novice or an expert, join this session to learn about Adobe Acrobat’s hidden gems and discover the latest tips and tricks on how to do it all with Adobe Acrobat DC.

  • Seamless Digital Document Workflow and Integration with Microsoft

    Eliminate the hassle of paper-based, manual tasks. Paperless workflows and e-signatures cut department costs while rapidly streamlining approvals and processing times. Attend this session to learn how Adobe Document Cloud enables agencies to improve citizen services and compliance, dramatically reduce the time employees spend on paperwork, and build a more efficient organization. Through end-to-end digital workflows and communications that decrease processing costs and time, streamlining and optimizing complex digital interactions with electronic signatures from any device, complying with security requirements, and integrating with top Microsoft apps, including Office 365, you can introduce secure and compliant workflows with control over and visibility into all document processes for more effective service delivery.

In the rapidly changing government landscape, how can you ensure you’re creating seamless experiences for citizens? Attend this track to learn how to enable your agency to elevate user-centered designs and create interactive experiences on every screen. From desktop to mobile applications, design, collaborate, edit, publish, and inspire with Adobe to create exceptional experiences for your constituents.
  • Gain Inspiration from Adobe MAX

    Learn about the latest tools and technologies introduced at the 2018 MAX, Adobe’s annual Creativity conference. From updated features in your favorite Adobe Creative Cloud tools to brand-new applications, see what’s new and what’s possible with these solutions.

  • Creativity to Engage Your Audience

    Creativity is no longer an option, it's a requirement. Effective communication is essential, whether communicating with your co-workers or reaching out to citizens. This session will demonstrate new tools to engage your audience including Character Animator, Premiere Rush, XD, Spark, as well as how non-designers can use templates to quickly create print documents from business cards to brochures and much more. Whether you are an experienced designer or don't think of yourself as creative, this session will expand your horizons and increase the effectiveness of your communications.

  • Collaborate on Creative Content

    Creating and managing content can be an arduous process. Whether its photos, videos, PDFs, or word documents, content is everywhere; it's in your in email, shared drives, or on desktops, making it challenging to efficiently and securely manage everything. Once you have invested effort in creating this content, you want to deliver the most engaging experiences possible across all of your devices on the web. Attend this session to learn how you can manage all of your content and assets end-to-end and deliver seamless digital experiences using Adobe's Digital Asset Management (DAM) solution and the Adobe Creative Cloud applications, making it easy to streamline processes and drive productivity throughout your agency.

Start creating and delivering custom digital learning experiences from beginning to end that engage your learners and reach them across multiple devices. Attend this track to learn how to create diverse and immersive content with smart eLearning authoring tools, then deliver lessons and trainings in secure, accessible virtual classrooms, and finally manage your curriculum and track learner progress with an easy-to-use Learning Management System (LMS). Experience the profound difference you can make in your workforce by streamlining your eLearning workflow with Adobe’s seamless solution integration.
  • Smart eLearning Authoring

    Adobe Captivate is one-stop-shop for creating outstanding eLearning. In this session, you will learn how to easily create online content from the simplest to advanced levels. You will also learn how to easily convert your PowerPoint slides to interactive eLearning without any programming as well as use the newly enhanced Fluid Boxes to automatically author fully responsive eLearning content that works across all devices and browser; Record your webcam and computer screen or bring in YouTube videos, add questions and interactive elements and publish to HTML5; Effortlessly design immersive learning experiences with VR and 360° media assets.

  • Create Custom Virtual Classrooms

    You only get a limited time to get your message across - making the room work for YOU during that time makes all the difference. During this session, we'll take a look at the distinctive tools and interface available in Adobe Connect that will help keep your learners engaged and improve retention. After creating your ideal virtual classroom and delivering your content, see how you end up with an editable recording that allows you to create on-demand content that may get more viewing hours than your original session!

  • Redefine the LMS Experience

    Training the adult learner is no easy task. Developing and managing programs can be incredibly labor, time, and resource intensive, and often leave your learners with similar sentiments about the program. During this session, learn the crucial steps you can take to make your and your learners experience a breeze, with Adobe Captivate Prime, an easy-to-use, cloud-based Learning Management System (LMS). No matter your familiarity with LMSs, you'll see how you can easily modify, deliver, and track courses and learner progress - improving ease of use for learners and instructors alike, and most importantly increasing knowledge transfer and excitement around your content!

What's a conference for our Adobe users without an opportunity to actually use the solutions? If you pre-registered for one of these sessions, you'll have the opportunity to follow along on a provided machine, in an intimate classroom setting, as our experts lead you through how to use Adobe Document Cloud, Creative Cloud, or ColdFusion API Manager. Registration for these sessions is closed at this time. If for some reason a seat is still available after the start time, it will be filled on a first-come, first-serve basis.
  • Adobe Document Cloud

    Adobe Document Cloud is revolutionizing the way government agencies adopt digital document processing. Closing the gaps in automated processes, Adobe Acrobat DC allows employees to create, send, sign, and track documents at any time, on virtually any device. Join this hand-on track session to explore the Adobe Acrobat interface. Specifically, you will learn how to customize, create, and prepare forms from a common Word Document, leverage the "enhance scan" tool to optimize scanned or camera images, and add protection measures to ensure your documents remain secure.

  • Adobe Creative Cloud

    If you can think it, you can make it with Adobe Creative Cloud (CC). Whether you are a beginner or an expert, Adobe CC allows users to work smarter and more efficiently with Adobe creativity and design solutions. Join this 50-minute live demonstration to gain skills within Adobe Illustrator, the industry-standard vector graphics app, InDesign, the leading page design and layout app, and Photoshop, the industry's best imaging and design tool.

  • Adobe ColdFusion API Manager

    APIs are becoming increasingly popular among organizations and agencies, and are expected to continue expanding at rapid pace. Join this session to try out the Adobe ColdFusion API Management Platform where we will walk you through the tool's features and capabilities. Elishia will demonstrate how easy the platform is to set-up, configure, publish, and consume your APIs, saving you time in the process. After a quick overview of functionality including all the options from authentication and threat protection to setting up SLAs, caching, and many more, you will be able to follow along as we show you how to publish and consume APIs from the Adobe ColdFusion API Management Platform.