• Registration & Breakfast
  • Welcoming Remarks
  • One Adobe Story: The Art of the Possible
    John Landwehr Vice President & Public Sector Chief Technology Officer, Adobe

    During this session you'll hear from Adobe's Vice President and Public Sector Chief Technology Officer share how Adobe is dedicated to giving government the tools needed to design and deliver exceptional digital experiences. See first-hand how you can build amazing customer experiences with Adobe Experience Manager (AEM) Forms, AEM Screens, AEM Assets, Sensei, Creative Cloud, Connect and Captivate Prime.

  • Breaking Barriers to Government Innovation
    Dorothy Aronson Chief Information Officer, National Science Foundation
    Jonathan Benett Technical Director, Government Solutions, Adobe

    Government agencies are transforming the way they are engaging with their customers. They are embracing digital services, automation, and workforce training and re-skilling to better meet the needs of the citizens they serve. In this engaging fireside chat, you will hear how the Chief Information Officer from the National Science Foundation is approaching modernizing mission delivery and the biggest barriers they face.

  • Networking & Coffee Break
  • Breakout Sessions
  • Networking & Coffee Break
  • Breakout Sessions
  • Networking & Coffee Break
  • Breakout Sessions
  • Networking Lunch
  • Reimagine Government: Integrated Digital Experiences that Put People First
    Stacey Palosky Director, Digital Communications, U.S. Department of Health and Human Services (HHS)
    Jonathan Benett Technical Director, Government Solutions, Adobe

    Government is changing. More and more leaders see customer experience (CX) as their north star. Whether it's modernizing citizen-facing websites and digital services, integrating complex and multi-channel outreach campaigns across multiple systems of record, or increasing efficiency for the IT and digital teams who manage and author content at scale, these leaders are prioritizing experience design that puts people first. Join us for the closing government panel as we discuss what the modern customer experience means for government, and the opportunity to turn public services into simple, seamless experiences.

  • Closing Remarks
  • Hands-On Training Labs
    Tony Arenas Adobe Digital Product Specialist, Carahsoft Technology Corp.
    Erik Crawford Adobe Technical Sales Manager, Carahsoft Technology Corp.
    Kyle Flanagan Adobe Product Specialist, Carahsoft Technology Corp.
    Gary Reburn Adobe Digital Product Specialist, Carahsoft Technology Corp.
    Pat Rojas Adobe Product Specialist, Carahsoft Technology Corp.
    Ashley Weston Adobe Senior Product Specialist, Carahsoft Technology Corp.
    David Wilmer Adobe Product Specialist, Carahsoft Technology Corp.

    After the event, check out one of our three exclusive hands-on training labs focused on Adobe Connect, Adobe Document Cloud, and Adobe Creative Cloud.

Having a website that is unresponsive, generic, and lacking proper data management is no longer an option if you plan to keep up with citizen’s expectations. Attend this track to learn how Adobe can help you lay the foundation for a modern website through leveraging analytics and innovations like forms integration to ensure that you are serving and communicating with your citizens skillfully. Additionally, this track will provide insight into creating a personalization strategy that will make your constituents’ web experience a memorable one.
  • Content Strategy
    Jeffrey Young Solution Consultant Manager, Adobe

    Content is everywhere! A lot of time spent by designers, developers, and multimedia professionals is wasted on searching for content, duplicating or re-creating existing content, and manual processes. Agencies are seeking to centralize their content silos and enhance their efficiency through collaboration while maintaining a strong security posture. With digital asset management (DAM) — an agile, web-based platform of file organization and collaboration software — government organizations can create, manage, find, and collaborate on all types of digital assets (documents, images, video, and so on) while improving productivity, security, and efficiency using Adobe Experience Manager Assets.

  • Delivering a Modern Web Experience from Design to Implementation
    Paul Cress Solution Consultant, Adobe
    Michelle Hellmuth Solutions Consultant, Adobe

    Websites provide a great way to communicate with your workforce and constituents- as long as it is intuitive, relevant, and dynamic. Creating, managing, and delivering relevant, compelling web content can now be easier than ever. Learn how you can create and test user experience design using Adobe Experience Design (XD). Then, take that click-through prototype into Adobe Experience Manager Site to push your design and content to your workforce and constituents.

  • Web Experience Best Practices
    Robert Chandler Solutions Consultant, Adobe
    Helen Corin Senior Product Specialist, Adobe

    Agencies everywhere are looking to modernize their web experiences for constituents and the workforce. Using best practices learned from the private sector including responsive design, governance, and managed services the public sector can meet today’s expectations.

Producing increased engagement means placing focus on cultivating an integrated online experience geared towards citizens – one that combines strategy with successful creative practices. Adobe’s digital government solutions are built from a combination of leadership insights and digital innovations, and can modernize the entire digital outreach process of your agency. Join this track to hear from experienced creatives on ways to infuse new ideas into your current processes, as well as how to deliver brand new and exciting online social personalization.
  • Designing Emails for All Audiences
    Justin Miller Director of Customer Success, Email On Acid

    The Designing Email for All Audiences session is focused on creating awareness and inclusion for all recipients of email. The goal of the session is: To understand ways users access and interact with email content, ensure your message is truly received no matter who the reader, show best practice examples, and design emails for all parties.

  • Deliver Seamless Multichannel Citizen Experiences
    Bridgette Darling Senior Product Marketing Manager, Adobe

    With the explosion of touch points and ways to communicate, government today is more connected with the public than ever before. Citizen expectations are higher than ever with the services they expect to be digital. In this session, learn best practices for delivering personal, digital services, new strategies to help put your agency on the path to digital transformation, and how to effectively manage and deliver through both online and offline channels with Adobe Campaign. Specifically, this webinar will explore: Challenges and best practices for synchronized multichannel experiences, use cases to reach citizens more effectively through personalized, contextual email and mobile messages with Adobe Campaign, and examples of success stories for multichannel citizen experiences.

  • It Starts with a Spark
    Paul Cress Solution Consultant, Adobe

    A spark is something that can ignite into something much bigger. With the use of Adobe Spark, anyone can turn their idea into an impactful social graphic, web page, or short video in minutes and instantly share it on any device. Maybe you’re looking for a fresh new take on classic content like flyers or presentations. Or maybe you want to create trending graphics like memes or explainer videos. Adobe Spark lets you do all this from one east-to-use platform. And with the integration of Adobe Stock, you can take your Spark creations to the next level!

Today, many government services still rely on legacy document and forms processes that require tedious amounts of paperwork and demand attention from government employees. Regardless of agency size or infrastructure, the combined features of Adobe Acrobat DC and Sign enables agencies to go paperless with a 100% digital workflow that can be easily implemented to help increase efficiency for a worry-free workflow. Attend this track to discover how to manage your paperless document processes at any time, on nearly every device right inside of your favorite Microsoft and enterprise apps. Don’t miss out on the chance to PDF like a boss!
  • Delivering Digital Forms
    Steve Gottwals Technical Director, Security Solutions, Adobe
    David McConnell Solutions Consulting Manager, Adobe

    Learn how government agencies are modernizing their form environments to increase efficiencies, enhance cost savings, and exceed customer expectations. In this track dedicated to providing digital forms and services, you'll leave with an understanding of the tangible benefits that digital services offer and the capability to build the forms to successfully support them.

  • Beyond Signatures: Using Digital Workflows with your Microsoft Productivity Tools
    Keith Winderlich Senior Solutions Consultant, Adobe

    Digitize your workflows and transform your agency by integrating Adobe Sign with Microsoft productivity tools. As more citizen interactions and service processes move online, government agencies need to ensure that their end-to-end workflow is accessible, secure, and compatible with a variety of technologies. Find out how Adobe and Microsoft technologies work together to give you full control and visibility over digital documents while providing employees with seamless interaction, signing, viewing, and approvals. This integrated, hyperefficient digital workflow will empower employees to get more done, increase business agility, and enable agencies to focus on mission-critical needs. In this session you’ll leave with an understanding of how to: accelerate processes and deliver exceptional customer experiences by integrating Adobe Sign with Microsoft productivity tools, increase agility by automating e-signature workflows in Microsoft solutions such as Office 365, SharePoint, Dynamics 365, Teams, and Flow, and mitigate risk and increase visibility.

  • Transforming the Government Digital Document and Signature Experience with Adobe Document Cloud
    Mark Middleton Customer Success Manager, Adobe

    Government agencies have the unique opportunity to transform existing systems and manual processes to meet modern digital standards. From digitizing forms to enabling e-signatures, adding Acrobat Pro DC and Adobe Document Cloud to your existing workflows will help agencies meet citizen and employee expectations, and also reduce costs and increase efficiencies. All while gaining visibility into your process statuses, transparency into workflow approvals, and reducing security risk. Attend this session to learn practical strategies and steps for extending your existing document and form processes with solutions that let you: rapidly deliver the digital experiences citizens expect from you – with efficient, mobile-friendly solutions, eliminate the delays of printing, signing, and scanning – with secure and compliant e-signatures, reduce internal processing time— from days to hours, or even minutes, and deliver standardized security and compliance – with precisely-controlled workflow.

Create, manage, deliver, and track custom digital learning experiences that facilitate your workflow and engage your adult learners. Attend this track to learn how to produce intriguing digital learning content and deliver it to any audience effectively and efficiently. Specifically, this track will explore how to increase the resonance of your message through peer-driven, social learning experiences. Experience the profound difference you can make in your workforce by streamlining your training and communication with Adobe’s digital learning experiences.
  • Next Gen Content Creation
    Paul Gilbertson Senior Solutions Consultant, Adobe

    What would you think if your students could become part of the content curation and creation process? Relevant and engaging content is the heart of your training program, and they know what's relevant. The Adobe Digital Learning Solutions allow you to create online courses that make online training as interactive as an in-person course, and allows your students to participate in the process.

  • The Learner's Experience
    Scott Biegel Senior Solutions Consultant, Adobe

    Let's be honest...training adults is hard! Every day you undertake the challenge of training your adult workforce to maintain compliance, work skills, and relevance, and with all the resources you put into training, you want to make sure the message sticks. Attend this session to find out how knowing the modern adult learner and identifying their style of learning will affect your content mediums and delivery styles.

  • Content Delivery 3.0 - No Flash!
    Scott Biegel Senior Solutions Consultant, Adobe
    Paul Gilbertson Senior Solutions Consultant, Adobe

    Come see how we have revolutionized the way you will deliver content today - using only a web browser. In light of the end-of-life of Adobe Flash, you are likely looking for a solution to reach your learners on whatever device they have available. You also want to captivate learners with unique, engaging content, and customized the virtual meeting spaces. Come check out what Adobe has to answer this challenge.